WE BELIEVE GREAT DESIGN GOES BEYOND FORM AND FUNCTION

Michael Seum Vice President of Design
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A multi-national award-winning design team

We aim to create a strong emotional connection in the hearts of our customers, through design and experiences. We are always conscious of who we are designing for and the total experience we intend to create. We revel in our ability to inspire and excite the world, challenge and break paradigms, influence and form the future.

The GROHE DESIGN DNA

Three signature elements bring design continuity to our product portfolio. This visual DNA is unique to GROHE – one that allows our customers to intuitively identify a GROHE product at a glance.

Ring

The Ring serves to highlight the purpose of a product. They refer to a functional zone and orientation point for the user.

7 degrees

The angle of the faucet handle and the spout is set at exactly seven degrees. Research reveals this subtle tilt enhances the user experience.

Lozenge

Lozenges symbolize the GROHE design philosophy of “Sensual Minimalism“ and serve as an invitation to use the product.

GROHE DESIGN portfolio

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