Leader, Brand Communications, LIXIL EMENA
Love at first drop: With GROHE Baulines, a smart all-rounder is moving into your bathroom
- Quality does not need to be expensive: The GROHE Baulines portfolio offers the highest quality at an affordable price – ideal for modern bathroom concepts with a small budget.
- A charming all-rounder: In addition to a new, modern design, GROHE Baulines provides extra comfort.
- Simply sustainable: Water-saving EcoJoy technology enables a more sustainable water consumption in everyday life.
London, March 16, 2021 – The first big love, the first own car, the first own apartment: There are milestones in life that we never forget and that shape us forever. Our own home in particular allows us to take a big step towards self-realisation because this is where our very personal style comes to the fore – in the furniture, the wall colour and matching accessories. Each apartment is as individual as its residents and has specific requirements in terms of functionality and design. Whether you have to deal with small rooms or a small budget – interior design often poses challenges. GROHE offers a solution for every lifestyle: The relaunched Baulines tap is the ideal solution for anyone who seeks high quality and aesthetic design at an affordable price.
“Baulines represents an entry-level product into the versatile world of GROHE. Above that, it also appeals to consumers whose residential projects follow the Micro Living trend. Especially in urban areas space becomes scarce. With intelligent, condensed living concepts which are reduced to essential elements, we can make efficient use of limited space and still enhance our quality of life. Baulines is the perfect product for people who are searching for this kind of simplicity and minimalism”, explains Patrick Speck, leader, LIXIL global design EMENA.
Modern, minimalist and functional: GROHE Baulines is a smart all-rounder
Thanks to the relaunched design of Baulines bathroom taps, users benefit from an increased comfort zone: The extended angle with the tapered spout ensures a more convenient water flow, thereby preventing water splashing when washing your hands.
Moreover, the product offers further advantages in terms of safety and health: Thanks to its innovative zinc die casting process at the LIXIL plant in Klaeng, Thailand, one of the most sustainable plants in Southeast Asia, the tap offers safe water enjoyment. Not only is the surface of the tap seamlessly closed so that impurities cannot enter, there are also dedicated inner waterways to make sure that the water does not get in contact with lead and nickel within the tap. Above that these inner waterways have no contact to the body material which result in a barrier between hot water and the external surface to avoid scalding on hot surfaces. Thus, extra safe, especially for households with children.
Simplicity for the modern kitchen – GROHE Baulines kitchen
In addition to the bathroom products, GROHE’s Baulines kitchen range helps to create a stylish kitchen that not only looks good but is also functional and affordable. The kitchen tap is available in five different designs and heights – the high spout variants offer additional comfort when filling larger pots. Thanks to the convenient GROHE QuickFix Plus feature, not a single tool is required for installation. For a coordinated look, GROHE also offers stainless steel and composite sinks to match the tapd and rounding up the coordinated kitchen concept. This is modern simplicity that unites timeless design, performance, and affordability – and it simply works.
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